Better living, made effortless.
Stryv is a brand that wants to improve everyday routines through thoughtful design, purposeful innovation, and reliable performance.
Our first product was a powerful, salon-grade hair dryer that made luxurious grooming accessible to all. We’ve since expanded into a wide range of personal care products, ranging from portable stylers to hybrid, dual-function straighteners.
Today, our goal has expanded from personal care to wanting to become the leading modern home brand in Singapore. Acquiring Sterra in early 2026 was just one of the many things we’re doing – with more exciting developments on the way.
Because living well should be for everyone, no matter who you are.
Our values
Thoughtful care
We design for the routines that matter.
Practical innovation
We make technology useful, not intimidating.
Modern simplicity
We make everyday living feel cleaner, easier, and more refined.
